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Setting the Asking Price - Sample Chapter 3
Setting the price is one of the most difficult steps in selling your home, but
this Guide makes it easier.
Your aim is to receive the highest price for your home that the buyer will
pay. The way to get the highest selling price is to first know the true market
value of your home and then set an asking price somewhere above this value.
If there are no buyers at this level, you will have to drop the price to a
lower level until
a buyer is found. It is your decision whether, or not, to accept this price.
Factors to consider when pricing your home include:
- Average home prices in the neighbourhood
- Your location including local schools and other public facilities
- Your home's extras – swimming pool, fireplace, central air conditioning,
etc
- Supply and demand in the local housing market
- Economic conditions – is the national economy buoyant or in recession
- Seasonal influences – cold winter weather makes for grumpy buyers
Remember that if you do not indicate an asking price, you will likely lose
about 50% of your buyer market. And you may miss the person who actually had the
cash to pay your price.
The above is a sample of Chapter 3 from the Guide to Selling Your Own Real
Estate Property.
There are another 2 Pages to Chapter 3 which can be downloaded only by Aorata clients.
List with Aorata and find out how to avoid pricing pitfalls that can cost a
private seller thousands.

The complete 30 page Guide to Selling Your Own Real Estate can
be downloaded as a PDF for free by Aorata clients. The guide is packed full of practical tips on how to sell your real estate privately for NO Commission
View Sample from Chapter 1 - Benefits from selling your own home, yourself
View Sample from Chapter 2 - Paperwork and Legal Advice
View Sample from Chapter 4 - Preparing your Property for Sale to Maximise Sale Price
View Entire Chapter 5 - Taking Photographs
View Sample from Chapter 6 - 4 Step Marketing Mix
View Sample from Chapter 7 - How to Close the Sale
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